Self-Help Books

This new edition will help every photographer, whether amateur or experienced, to uncover new ways of taking exceptional pictures on the road. World-acclaimed travel photographer Susan McCartney offers both a definitive guide to honing skills as well as a business manual of expert tips for making each endeavor profitable. This new edition has been revised and expanded to cover: bringing equipment up-to-date; handling lighting; composing portrait, landscape, architecture, and location still life shots; planning and preparing for a travel shoots; editing; building a portfolio; working on assignment; selling to stock houses; shooting on location for businesses and corporations; and exploring opportunities on the World Wide Web. McCartney not only details the crucial steps in organizing a travel shoot and setting up equipment, but also reveals what to expect while actually shooting. She provides exciting self-assignments and sample itineraries to get started, as well as model releases in more than thirty languages. Packed with invaluable resources, business know-how, and inspirational examples of the author's own work, this book is indispensable to any photographer's work and career.

Masterful visual treats abound in this manual of nineteenth-century photographic processes with complete directions on how to achieve these stunning effects. This book's clearly written instructions and detailed supply lists guide readers through many different methods of producing handmade photographic images. Chapter titles indicating the processes include Salted Paper, Albumen Paper, Cyanotype, Kallitype, Platinum and Palladium, and Carbon and Carbro. Comprehensive sections on safety, chemicals, and resources, as well as an up-to-date list of relevant Internet sites, complete the text.

Re-Engineering the Photo Studio shows photographers of all specialties how to use digital imaging technology to heighten the quality of their images, increase profits, and upgrade their studios into competitive, self-sufficient operations. It tackles the hottest issues facing photographers today: how to get ahead of the fast-breaking changes in the business, provide customers with the most up-to-date services, and prepare for the technological advances of the future. Equally designed for beginner, intermediate, and advanced computer users, the book explores every aspect of the transition from silver-based to digital imaging, including: - image acquisition and conversion, enhancement, and output - buying or upgrading a computer for digital imaging - integrating new hard- and software into both creative and business operations - shopping for a digital camera - methods for recording and storing images - creating a business plan - developing a lucrative Internet marketing strategy Chapters cover resolution, scanners, photo CD access, digital test prints, Web-ready images, file translation and conversion, removable media, pricing, digital delivery, and much more. The appendices contain tips for setting up a home-based studio, a glossary of digital imaging terms, and a complete listing of the companies mentioned, their addresses, and helpful Internet and Web locations. Re-Engineering the Photo Studio equips all photographers with the information and tools they need to maximize efficiency and profitability, and bring both their art and their business into the digital age.

The visionary business strategy set forth in this dynamic guide defines and helps resolve the key challenges that all companies face as the Web becomes an integral part of doing business. Six new rules behind emerging Web business practices are revealed--strategies, tools, and concepts that companies can use to succeed in tomorrow's electronic marketplace. Lucidly written text details innovative ways to facilitate consumer behavior on the Web; create a Web game plan that fits business needs; resolve leadership, organization, and budgetary issues for Web strategies; establish a brand, gauge competition, internationalize Web presence; and invest in the right technology to succeed.

Fun reading for anyone who's intrigued by lives shaped by fame and fortune, the book blends biography, entertainment, and financial legacy, and includes rare photographs, documents, and illustrations and images of checks gleaned from private collections, most being shown publicly for the first time. "Reading about the rich is an international obsession. Michael Reynard's Money Secrets of the Rich and Famous provides for the first time a museum collection of bank checks and fascinating insights into the private lives of everyone from George Washington to Marilyn Monroe. A remarkable book." --Nancy Holmes, Editor-at-Large, Worth magazine.

More than a practical guide to creating memorable images, this is an inspirational tool for photographers seeking to raise their work to new creative heights. The logical follow-up to Suess's well-received Mastering Black-and-White Photography takes experienced photographers to still higher levels of instruction, where the how and why of creating successful photos are fully explored. Complex photographic techniques are explained in lucid language and fully illustrated. Detailed information is included on the history, choice and use of film, filters, lenses and darkroom equipment. Many sophisticated printing techniques are reviewed, including the latest information on digital imaging and illustrated comparisons of the techniques.

Learn how to develop expert skills in the art and technique of black-and-white photography. The process is thoughtfully traced from cameras, lenses, and film to developing printing, light, and aesthetics. "From composing, to exposing, to processing, to mounting, to selling, this is a masterful book. Suess explains everything well--very well--with helpful diagrams and charts. . . . Bolstering the explanations, Suess offers a wealth of practical suggestions to improve your photography, many of which are just as useful when shooting color. . . . Even experienced photographers will find useful information in this book. . .--Popular Photography

by Joe Farace. Packed with internet-savvy guidelines and essential search techniques, this brand-new edition of the best-selling manual has been brought completely up to date to discuss the latest in browsers, research techniques, and self-promotion strategies. Also included is a brand-new chapter on marketing work through the Internet, as well as new sections on building and maintaining a Web site and protecting images on-line. Plus, this latest edition is packed with dozens of recommended Web sites along with candid one-on-one interviews detailing some of the creative ways professional photographers are successfully using the Internet in their business. 6 x 9, 232 Pages; Softcover, ISBN 1-58115-084-9. ". . . saves the reader time by cutting through all of the Internet hype and technobabble, while giving the photographer a springboard into the potentially rewarding world of cyberspace." --Mike Wilmer, founder of CompuServe's Photography Forum